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Weiman Revamps Product Line

New logo and increased distribution for surface care.

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By: TOM BRANNA

Editor

Energized by increased distribution, new product launches and a fresh logo, Weiman Products, manufacturers of Weiman Premium Surface Care Products, is angling to become a key player in the specialty home care/cleaning products category. Mid-month, Weiman Products will hit shelves featuring bold new packaging and a modernized logo‹results of an overall marketing strategy, according to the company. This month, 1,700 Wal-Mart stores will add eight new Weiman items to their shelves, in addition t...

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